Design without brand in Amsterdam’s Utrechtsestraat
Retail design usually means making strong connections to a brand. We created a store focused on product for this multi brand store
Generally Specific Design
We developed a simple range of furniture able to present a range of product types. Two large changing rooms pull back for the majority of the time they are not in use - while a double curtain ensures privacy.
For some reason the existing store had a store room covering up a view to the wonderful back garden - we proposed to open this up while using a combination of a smaller side store room and basement along with better on-demand stocking to service the stores stock requirements.
The walls use a paint system that allows us to hang and remove stick on decals to allow for easy and quick merchandising of new products
looking for a design & delivery partner for your next project?
Looking to for help creating spaces that connect to your audience, deliver memorable experiences and build your brand and baseline?Get in touch